In today’s virtual environment personal branding gives you the “edge” you need to stand out to recruiters. Personal branding is a combination of your skills, abilities, and experiences that defines how people see you and what they say about you. Use it effectively to help guide your job search.
Seven important TIPS on developing your brand:
- Find your niche
- Choose a target audience
- Create an authentic brand personality
- Relevant content
- Social media presence
- Network
- Sell yourself
https://access.vault.com/blogs/networking/how-to-supercharge-your-job-search-with-personal-branding